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Why We Started Sun Atlas Power
After helping hundreds of thousands of people power their homes through our sister company, Signature Solar, we saw how frustrating the traditional solar process could be for homeowners and installers alike.
Solar didn’t need a new pitch, it needed a new process. So we created a system that:
✓ Removes the sales pressure
✓ Eliminates hidden costs
✓ Speeds up timelines
✓ Gives installers predictable, well-scoped work
✓ Uses high-quality equipment with top warranties
✓ Keeps every project on track and transparent
Our Promise to You
When you choose Sun Atlas Power, you're not just getting solar panels. You're getting a commitment to excellence at every step.
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Clear Communication
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Transparent Pricing
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Reliable Equipment
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Quality Workmanship
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Project Accountability
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Lifetime Support
Built on Trust. Not pressure.
"To make solar simple, transparent, and accessible — without the sales games, the hidden fees, or the long delays."
We believe homeowners should be able to power their homes without stress. And we believe solar should be built on trust, not pressure.
Headquartered in the Heart of Texas
Sun Atlas Power operates out of Las Colinas, Irving, one of the most connected business districts in the Southwest. It's where our team designs systems, coordinates installs, and supports homeowners from day one to long after their panels are live.
As a sister company to Signature Solar, we have the infrastructure, supplier relationships, and operational depth of an established industry leader — with the focus and agility of a company built specifically for homeowners.
Meet Our Leadership
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Brian Pascoe
President, Signature Solar and Sun Atlas Power
Brian Pascoe is a Fortune 25 business executive with 20+ years of experience in growing sales channels, building large-scale strategies, streamlining operations, and managing several-thousand-person teams and multi-billion-dollar P&L across technology, telecommunications, consumer sales, and commercialization industries. Brian began his career at Verizon (NYSE: VZ), advancing rapidly through senior leadership roles across sales, operations, omnichannel customer experience, and partner management. During his two-plus decades at Verizon, he introduced new technologies, optimized business ecosystems, negotiated major multi-year agreements, and drove strong EBITDA performance. In his current capacity he is responsible for all aspects of both Signature Solar and Sun Atlas Power with full P&L ownership. Brian holds an MA in Organizational Leadership, a BS in Business Management, and is a Lean Six Sigma Black Belt.
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Ben Whillock
Senior Director of Sales and Business Development, Signature Solar and Sun Atlas Power
Ben Whillock has held leadership roles across Signature Solar spanning operations, technical support, customer experience, and business development. Prior to joining the company, he was General Manager of Sulphur Springs Country Club and Back Story Brewery, where he built a strong foundation in operational management and team development. He now leads the strategic sales organization for Signature Solar and Sun Atlas Power, focusing on scalable systems, disciplined execution, and long-term value for customers and partners.
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Steve Pope
Director of EPC Operations, Sun Atlas Power
Steve brings over a decade of hands-on solar operations experience to his role at Sun Atlas Power, with a background supporting both high-growth startups and established industry leaders. Since entering the sector in 2014, he has developed broad expertise across every phase of the installation process. Known for his focus on quality, efficiency, and customer satisfaction, Steve blends technical knowledge with operational insight to improve performance and streamline processes.
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Joshua Matayka
Director of Sales, Sun Atlas Power
Joshua’s experience includes founding and scaling high-growth sales organizations, generating revenue within compressed timelines, and driving triple-digit year-over-year growth through sales process optimization. He has built and operated large-scale outbound and inbound sales engines, including call center infrastructures capable of supporting seven-figure dial volume per month. He operates from the front as a top-performing closer, translating real-world sales execution into repeatable frameworks, coaching systems, and performance standards adopted by the teams he leads.
Our Journey
Key milestones in our growth and development
2025 - Company Founded
Sun Atlas Power was founded in 2025.
Get To Know Sun Atlas Power
Join us as we talk with Steve Pope, Director of EPC Operations, about how Sun Atlas Power is redesigning the solar process — eliminating hidden costs, long delays, and sales pressure.
Learn how we bring design, supply, communication, and installation under one roof to create a simple, transparent path to energy independence.